Home > Low-Rise Living Lifestyle Segmentation Demographic Profile |
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Lifestyle Segment - Low-Rise Living
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The most economically challenged urban segment, Low-Rise Living is known as a transient world for middle age, ethnically diverse singles and single parents. Home values are low--about half the national average--and even then less than a quarter of residents can afford to own real estate. Typically, the commercial base of Mom-and-Pop stores is struggling and in need of a renaissance.
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Social Group: Urban Cores
Lifestage Group: Sustaining Families
2008 Statistics:
US Households: 1,623,613 (1.416%)
Median HH Income: $24,331.00
Lifestyle Traits
Shop at Rite-Aid
Domestic travel by bus
Read Ebony
Watch BET
Drive van
Source: Nielsen Claritas, 2008
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Demographic Traits:
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Urbanicity:
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Urban
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Income:
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Low Income
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Income Producing Assets:
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Low
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Age Ranges:
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Age <55
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Presence of Kids:
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Mostly w/ Kids
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Homeownership:
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Renters
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Employment Levels:
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White Collar, Service, Mix
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Education Levels:
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Some High School
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Ethnic Diversity:
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White, Black, Asian, Hispanic
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Social Group - Urban Cores
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2008 Statistics:
US Households: 5,653,643
Median HH Income: $26,931.00
Segments in this group are:
Urban Elders
City Roots
Big City Blues
Low-Rise Living
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The segments of Urban Cores are characterized by relatively modest incomes, educations, and rental apartments, but affordable housing is part of the allure for the group's young singles and aging retirees. One of the least affluent social groups, U3 has a high concentration of Hispanics and African-Americans, and surveys indicate a fondness for both ethnic and mainstream media and products. Among the group's preferences: TV news and daytime programming, Spanish and African-American radio, telephony services and pagers, cheap fast food and high-end department stores.
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Lifestage Group - Sustaining Families
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2008 Statistics:
US Households: 6,849,375
Median HH Income: $28,655.00
Segments in this group are:
Family Thrifts
Bedrock America
Big City Blues
Low-Rise Living
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Sustaining Families is the least affluent of the Family Life groups, an assortment of segments that range from working-class to decidedly downscale. Ethnically mixed, with a high percentage of African American, Asian, and Hispanic families, these segments also display geographic diversity--from inner cities to some of the most isolated communities in the nation. Most adults hold blue-collar and service jobs, earning wages that relegate their families to small, older apartments and mobile homes. And the lifestyles are similarly modest: households here are into playing games and sports, shopping at discount chains and convenience stores, and tuning into nearly everything that airs on TV and radio.
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Top 25 highest concentration of "Low-Rise Living" segment by Zip Code and City
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By Zip Code |
Number of
Households |
Links to Area Demographics |
| 1 |
Los Angeles, California 90089 Real Estate
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124
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Los Angeles, California 90089 Demographics
Los Angeles, California 90089 Lifestyles
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| 2 |
Los Angeles, California 90017 Real Estate
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8217
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Los Angeles, California 90017 Demographics
Los Angeles, California 90017 Lifestyles
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| 3 |
Los Angeles, California 90011 Real Estate
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23502
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Los Angeles, California 90011 Demographics
Los Angeles, California 90011 Lifestyles
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| 4 |
Los Angeles, California 90058 Real Estate
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1063
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Los Angeles, California 90058 Demographics
Los Angeles, California 90058 Lifestyles
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| 5 |
Milwaukee, Wisconsin 53204 Real Estate
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11751
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Milwaukee, Wisconsin 53204 Demographics
Milwaukee, Wisconsin 53204 Lifestyles
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| 6 |
Bronx, New York 10474 Real Estate
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3620
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Bronx, New York 10474 Demographics
Bronx, New York 10474 Lifestyles
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| 7 |
Los Angeles, California 90001 Real Estate
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14084
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Los Angeles, California 90001 Demographics
Los Angeles, California 90001 Lifestyles
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| 8 |
Fresno, California 93701 Real Estate
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3428
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Fresno, California 93701 Demographics
Fresno, California 93701 Lifestyles
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| 9 |
Los Angeles, California 90006 Real Estate
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20220
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Los Angeles, California 90006 Demographics
Los Angeles, California 90006 Lifestyles
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| 10 |
Inglewood, California 90304 Real Estate
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7379
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Inglewood, California 90304 Demographics
Inglewood, California 90304 Lifestyles
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| 11 |
Long Beach, California 90813 Real Estate
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17820
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Long Beach, California 90813 Demographics
Long Beach, California 90813 Lifestyles
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| 12 |
Central Falls, Rhode Island 02863 Real Estate
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6434
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Central Falls, Rhode Island 02863 Demographics
Central Falls, Rhode Island 02863 Lifestyles
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| 13 |
Los Angeles, California 90033 Real Estate
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13239
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Los Angeles, California 90033 Demographics
Los Angeles, California 90033 Lifestyles
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| 14 |
Los Angeles, California 90021 Real Estate
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1560
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Los Angeles, California 90021 Demographics
Los Angeles, California 90021 Lifestyles
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| 15 |
Rochester, New York 14605 Real Estate
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4739
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Rochester, New York 14605 Demographics
Rochester, New York 14605 Lifestyles
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| 16 |
Bridgeport, Connecticut 06608 Real Estate
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4038
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Bridgeport, Connecticut 06608 Demographics
Bridgeport, Connecticut 06608 Lifestyles
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| 17 |
Los Angeles, California 90037 Real Estate
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15655
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Los Angeles, California 90037 Demographics
Los Angeles, California 90037 Lifestyles
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| 18 |
Los Angeles, California 90003 Real Estate
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17083
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Los Angeles, California 90003 Demographics
Los Angeles, California 90003 Lifestyles
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| 19 |
Los Angeles, California 90057 Real Estate
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17059
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Los Angeles, California 90057 Demographics
Los Angeles, California 90057 Lifestyles
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| 20 |
San Diego, California 92113 Real Estate
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12472
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San Diego, California 92113 Demographics
San Diego, California 92113 Lifestyles
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| 21 |
Saint Louis, Missouri 63106 Real Estate
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4300
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Saint Louis, Missouri 63106 Demographics
Saint Louis, Missouri 63106 Lifestyles
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| 22 |
Los Angeles, California 90023 Real Estate
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11663
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Los Angeles, California 90023 Demographics
Los Angeles, California 90023 Lifestyles
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| 23 |
Fresno, California 93721 Real Estate
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1686
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Fresno, California 93721 Demographics
Fresno, California 93721 Lifestyles
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| 24 |
Minneapolis, Minnesota 55454 Real Estate
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2494
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Minneapolis, Minnesota 55454 Demographics
Minneapolis, Minnesota 55454 Lifestyles
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| 25 |
Columbus, Ohio 43222 Real Estate
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1924
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Columbus, Ohio 43222 Demographics
Columbus, Ohio 43222 Lifestyles
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| Rank |
By City |
Number of
Households |
Links to Area Demographics |
| 1 |
Lennox, California Real Estate
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5,634
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Lennox, California Demographics
Lennox, California Lifestyles
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| 2 |
Central Falls, Rhode Island Real Estate
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6,444
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Central Falls, Rhode Island Demographics
Central Falls, Rhode Island Lifestyles
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| 3 |
Florence-Graham, California Real Estate
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15,323
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Florence-Graham, California Demographics
Florence-Graham, California Lifestyles
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| 4 |
Cudahy, California Real Estate
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5,589
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Cudahy, California Demographics
Cudahy, California Lifestyles
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| 5 |
Loch Lomond, Florida Real Estate
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1,414
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Loch Lomond, Florida Demographics
Loch Lomond, Florida Lifestyles
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| 6 |
Maywood, California Real Estate
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6,669
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Maywood, California Demographics
Maywood, California Lifestyles
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| 7 |
Westmont, California Real Estate
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9,797
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Westmont, California Demographics
Westmont, California Lifestyles
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| 8 |
Huntington Park, California Real Estate
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15,129
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Huntington Park, California Demographics
Huntington Park, California Lifestyles
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| 9 |
Bell Gardens, California Real Estate
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9,829
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Bell Gardens, California Demographics
Bell Gardens, California Lifestyles
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| 10 |
Franklin Park, Florida Real Estate
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312
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Franklin Park, Florida Demographics
Franklin Park, Florida Lifestyles
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| 11 |
East Los Angeles, California Real Estate
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33,025
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East Los Angeles, California Demographics
East Los Angeles, California Lifestyles
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| 12 |
Langley Park, Maryland Real Estate
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4,374
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Langley Park, Maryland Demographics
Langley Park, Maryland Lifestyles
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| 13 |
Hartford, Connecticut Real Estate
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45,035
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Hartford, Connecticut Demographics
Hartford, Connecticut Lifestyles
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| 14 |
West Ken-Lark, Florida Real Estate
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1,007
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West Ken-Lark, Florida Demographics
West Ken-Lark, Florida Lifestyles
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| 15 |
National City, California Real Estate
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17,257
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National City, California Demographics
National City, California Lifestyles
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| 16 |
Camden, New Jersey Real Estate
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24,094
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Camden, New Jersey Demographics
Camden, New Jersey Lifestyles
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| 17 |
West Athens, California Real Estate
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2,713
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West Athens, California Demographics
West Athens, California Lifestyles
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| 18 |
Gladeview, Florida Real Estate
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3,762
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Gladeview, Florida Demographics
Gladeview, Florida Lifestyles
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| 19 |
Passaic, New Jersey Real Estate
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18,735
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Passaic, New Jersey Demographics
Passaic, New Jersey Lifestyles
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| 20 |
Newark, New Jersey Real Estate
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95,516
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Newark, New Jersey Demographics
Newark, New Jersey Lifestyles
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| 21 |
Balcones Heights, Texas Real Estate
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1,426
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Balcones Heights, Texas Demographics
Balcones Heights, Texas Lifestyles
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| 22 |
Brownsville, Florida Real Estate
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4,755
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Brownsville, Florida Demographics
Brownsville, Florida Lifestyles
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| 23 |
El Monte, California Real Estate
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29,098
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El Monte, California Demographics
El Monte, California Lifestyles
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| 24 |
Bell, California Real Estate
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9,012
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Bell, California Demographics
Bell, California Lifestyles
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| 25 |
Providence, Rhode Island Real Estate
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61,405
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Providence, Rhode Island Demographics
Providence, Rhode Island Lifestyles
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Fair Housing and Equal Opportunity